by rpc_7b0ltl | Feb 23, 2026
From Orangemen to Riverdawgs — this was a full identity overhaul with teeth. When the Red Deer Lacrosse Association approached me about designing a logo for their recently renamed square the Riverdawgs, I jumped at it. A chance to help a community team reinvent itself...
by rpc_7b0ltl | Feb 13, 2026
For one of Red Deer’s largest and most storied sports organizations, we created a clean, modular identity that’s versatile across merch, uniforms, and digital applications. This brand is required to look good on blue, red, white, black and photo backgrounds resulting...
by rpc_7b0ltl | Feb 13, 2024
The Red Deer Skating Club brand is a medley of many symbols, just like the club – serving figure skaters, performance hockey skaters, first time children and adults. The logo itself is a smooth hockey skate blade and a figure skate blade with picks forming an...
by rpc_7b0ltl | Oct 3, 2023
With the retirement of a longtime Aurora, Ontario family dentist, a younger, new dentist got to restart the practice. We got to contribute to the new brand with a new logo & brand identity design, stationery and website. In addition, we got to design a fun mascot...
by rpc_7b0ltl | Nov 13, 2022
What began as brand coaching turned into an ongoing design and web partnership. After our initial strategy sessions, Fresh Start invested in a new logo identity developed in Calgary. (It’s a sharp mark — credit where it’s due.) Our role was to retrofit their existing...
