by rpc_7b0ltl | Nov 20, 2024 | Creative, Fun, Graphic Design, Web Design
AI tools like ChatGPT have completely reshaped how I approach content creation for my business and clients. From producing high volumes of SEO-targeted copy to streamlining revisions and exploring new ways to communicate, the impact has been undeniable—but not without...
by rpc_7b0ltl | Feb 13, 2024 | Graphic Design, Prepress
I’ve been working with pantone for roughly 25 years. In that time Pantone has been a comfortable safe pace. A place where colour nerds could wonk out about 5% differences in hues. Those days seem to be mostly over. Pantone Connect verdict? Pantone Connect is the drunk...
by rpc_7b0ltl | Feb 5, 2024 | Graphic Design, Industry News, Web Design
In the weird world of graphic and web design, finding a design service provider that ticks all the boxes can often feel like navigating a complex maze. Clients in bigger cities Calgary and Edmonton find themselves grappling with a lot of challenges – from...
by rpc_7b0ltl | May 30, 2023 | Graphic Design, Marketing, Web Design
I did a test drive with Photoshop beta’s Generative Fill (AI generated image editing) tools and the results are surprising. I’ve been using Content Aware for years, and it’s basically the little brother to Generative Fill, so I am not totally surprised. Have a...
by rpc_7b0ltl | Mar 3, 2023 | Web Design
The architecture of a website is defined as the way is its pages are organized and how they link to each other. It determines the user experience and also impacts the website’s search engine optimization (SEO). Therefore, planning great website architecture and...
by rpc_7b0ltl | Feb 27, 2023 | Web Design
Web development and web design are two related but distinct disciplines that are essential for creating a successful website. Even though the words ‘design’ and ‘development’ are often used interchangeably, they are actually referring to two...
by rpc_7b0ltl | Feb 20, 2023 | Graphic Design
What is Branding and Why is it Important? Branding is the process of creating a unique identity and way of acting for a company or product, and interacting with staff and customers in ways that reflect this brand. It involves creating an identity: name, logo, tagline,...
by rpc_7b0ltl | Nov 15, 2021 | Creative, Graphic Design
Often in this, the age of in-house emergencies, and easily accessible stock graphics, we move fast. Creative is awkward, and often doesn’t easily fit within an organizations timetables. This is fine, as we do exist in a market economy and we all produce what the...
by rpc_7b0ltl | Feb 14, 2019 | Creative, Graphic Design, Marketing
I have to admit… I obsess about greatness. Not my own greatness mind you, I understand enough about life and myself to not worry about that. Other people’s greatness. What makes someone in any category great? Why is one ordinary person better than another? I suppose...
by rpc_7b0ltl | Mar 17, 2017 | Fun, Social Media
I have to admit it. I want to leave social. I’ve wanted to leave since the Red Deer 2013 civic election. 2016 on social pretty well did me in. Thank you, I’ve had my serving of vitrol, peace out. That’s wrap. If you need me, I’ll be in the...
